Wednesday, September 9, 2009

Ford India Cuts Price For Endeavour

This new pricing of the Ford Endeavour is a direct result of the announcement made in the Union Budget 2009-10. It has been proposed that the excise duty applicable on cars of engine capacity 2000 cc and above will be reduced from Rs. 20,000/- per vehicle to Rs. 15, 000 per vehicle.

Tim Tucker, vice president, sales, Ford India, said, ”The additional duty reduction has been a welcome step taken by the Government though the reduction is limited only to large cars. We are pleased to pass the benefit of the reduction on the Endeavour to the consumer in entirety.”

The price reduction of Rs. 6,000 will be applicable to all three variants of the Ford Endeavour. The base model (2.5 Litre) of the Endeavour will now be available at Rs. 15, 01,000 (Ex-showroom, New Delhi). The Ford Endeavour is available in two other variants – the 2.5L XLT and the 3.0L Thunder Plus.

Ford Endeavour was rated the No. 1 in vehicle dependability in the SUV segment. Ford continues to maintain its undisputed leadership position in the premium SUV segment. Ford has sold more than 1118 units of SUV through January to June, registering a 29% market share.
Source:[vicky.in]

Ford Endeavour Automatic


Endeavour is the hardcore SUV from Ford’s product portfolio. The company now plans to launch its automatic version in India. The model currently comes with 2.5L and 3.0L engine option (Thunder+). The new models will sport Ford’s five speed automatic remission system that features an innovative Transmission Control Module (TCM) that can automatically detect and quickly adjust to the changing engine speed and driving condition. The new Endeavour with automatic transmission is also expected to come equipped with Borg Warner’s Shift-on-the-Fly system. The active-Shift-on-the-Fly mechanism will enable you to switch between 2wd and 4wd up to 100kmph. There may be a price hike of up to Rs. 50000 for both the models – Ford Endeavour and Endeavour Thunder+.

Currently, Mahindra offers Scorpio Automatic which falls at the lower end of the segment. Toyota is now ready to launch Fortuner is India built on IMV platform. The new automatic model of Endeavour is likely to fall between these two models.

2009 Hyundai Sonata

Hyundai has built a good reputation for manufacturing well-made and economical automobiles, and the 2009 Hyundai Sonata GLS should take it up a notch or two. A roomy and comfortable sedan, the 2009 Hyundai Sonata holds it's own well against the stiff competition of Honda and Toyota, and is a little more wallet friendly in terms of MSRP. With a starting price of $18,700, the 2009 Hyundai Sonata gets great fuel mileage - 19 miles per gallon in the city and 29 miles per gallon on the highway, and is an absolute joy to drive.

The performance package of the 2009 Hyundai Sonata is spectacular, mainly because of the 3.3 Liter, V-6 engine, that has a 249 Horsepower output. With the manual 5 speed transmission, power rack-and-pinion steering and front wheel drive, the 2009 Hyundai Sonata can get through most bad weather easily. The front double wishbone suspension and rear multi-link suspension with a stabilizer bar gives a better than average ride in terms of smoothness. A 17.7 gallon fuel tank means that combined with the excellent gas mileage, you won't have to stop very often for fuel.

On the interior of the 2009 Hyundai Sonata a few very nice surprises await a potential owner. A tilt and telescopic steering wheel that is leather wrapped has audio controls at your fingertips. Power windows and door locks, cruise control, and a very good air conditioning system make for an operational dream. The audio system on the 2009 Hyundai Sonata consists of an AM/FM stereo with a CD player with MP3 capabilities and 6 quality speakers. This adventure of sound is enhanced by a 3 month XM radio service included.

The 2009 Hyundai Sonata has quite a unique appearance, with a sculpted front end, chrome grille, and larger headlights. The 16 inch steel wheels with full wheel covers, solar control glass and fog lights give a classy yet stylish look of a winner. The exterior package is completed by power heated outside mirrors that have a sleek design.

Small is not beautiful

In the last two years, sales of sports utility vehicles (SUVs) have been falling worldwide. According to media reports, the share of full-size trucks and SUVs, which used to stand at more than 18 percent of total auto sales, in US, the largest automobile market in the world, has come down to 11 percent.

The main reason behind this fall is the skyrocketing price of oil, which at point reached an all time high of $146 per barrel, last year. Later, the global economic slowdown, which put a dent on incomes of many households, also prevented potential buyers from investing on these vehicles.

Needless to say, SUVs are known as gas guzzlers. And at times when incomes fall or fossil fuel prices rise, every sensible person tends to cut down on everything that are unnecessary and luxury.

Lately, many responsible citizens worldwide are also reducing SUV consumption for another reason: the pressing green issue. These vehicles generally consume 1.5 times more fuel than normal cars, meaning they also emit more carbon dioxide, which is partly responsible for gradual destruction of our environment and ecology.

Recently, the US government itself tried to control Americans’ appetite for big SUVs by introducing a car scrappage scheme. Under this, the US government started giving car owners vouchers of $4,500 for trading in a car giving 18 miles per gallon (mpg) or less in exchange for a model that gives at least 28 mpg.

This shows the US government is encouraging Americans to embrace the concept of “small is better” -- in a way setting a precedent for other countries.

But the trend seems just the opposite in Nepal. Many nouveau riches of the country, who were earlier driving small cars like Hyundai’s Santro or Maruti’s Alto, now want to sit behind the steering wheels of Hyundai’s Tucson or KIA’s Sportage. Then there are the ultra riches who have never gotten out of the hangover of Toyota’s Prado, Mitsubishi’s Pajero and lately Land Rover’s Freelander and Range Rover series.

The irony is at a time when sales of SUVs are declining worldwide, Nepal’s SUV market grew by around 10 percent in the last fiscal year. According to auto dealers, around 1,000 units of SUVs are sold in Nepal every year.

"This is mainly because of the boom in the real estate business," Sachin Aryal, deputy general manager of Continental Trading, the authorized distributors of KIA Motors in Nepal, told myrepublica.

"If you sell a piece of land in Kathmandu or other urban areas nowadays, you become a millionaire instantly. This gives one enough money to buy a relatively expensive type of vehicle like SUVs."

Another reason, according to Aryal, is the condition of roads, which are filled with pot holes. But this seems to be just an excuse, as one definitely needs to invest some extra amount to be able to drive off comfortably on those adverse street conditions. But where is the money coming from? "It’s the real estate business once again," Aryal said.
And with the introduction of cheap but powerful SUVs like Hyundai’s Tucson, this appetite is only expected to grow.

Looks like the American dream of owning an SUV -- which has received many criticisms like “wasteful excesses” -- is soon becoming a dream of Nepali car owners.

Ford India to launch small car in 2010

US-based carmaker Ford on Friday said it will launch its new small car during the first half of next year and was planning to start exporting the product by the end of 2010.

The company said the sub-B segment car would be made to meet the statutory requirements of having an engine capacity of 1.2 litre petrol engine and 1.5 litre diesel engine.

"Our planned small car will be launched in India in by early 2010. We also plan to export it to markets in Asia Pacific and Africa by the end of next year," Ford India President and Managing Director Michael Boneham said on the sidelines of the Annual Siam Convention in New Delhi.


He said the company was looking at exploring the overseas market for the new car, but did not give details about the number of units planned.

Ford India is also going to launch a new advanced version of its SUV Endeavour within the next two weeks.

Boneham, meanwhile, said that the company has no plans to phase out its existing small car Fusion from India at present.

The company is also planning to start exporting diesel and petrol engines from its Chennai plant by early 2010. The company hopes to maintain a sales figure of 30,000 units this year, similar to last year's figure.

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